BHOS203
Communication Skills

ECTS Value: 6 ECTS

Contact Hours: 30

Self Study Hours: 72

Duration: 12 Sessions

Mode of Delivery: Blended

Assessment Hours: 48

 

Overall Objectives and Outcomes

Communication, whether unilateral or bilateral, is key in the successful running of every industry. This important soft skill is particularly important for the Hospitality industry. This module is intended to provide the students with the necessary knowledge and understanding on the different components of communication within the hospitality industry, and how best practices can be employed in this regard so as to develop an effective product which leads to client satisfaction. Among the topics which will be discussed, the learner will expect discussions on how to use communication skills to represent the employer and the organisation in the best ways possible and make a good impression on clients while fulfilling and helping with their needs and requests. Different methods of communication will be highlighted, such as tele communication and personal communication. Finally, this module will discuss ways how to teach Communications skills to students using the relevant syllabus provided by local educational authorities.

By the end of this module, the learner will be able to:

Competences

  • Critically assess the core aspects of communication, particularly when dealing with different situations in order to be effective within a Hospitality working environment settings;
  • identify and evaluate how psychological barriers may affect daily communication, particularly within the Hospitality indusry and make justified recommandations how specific strategies can imporve communication;
  • cooperate effectively with others in the context of Hospitality operations and evaluate how communication barriers can be overcome with best practices within the Hospitality industry;
  • Create tailored modes of assessment to assess the diverse communication techniques used in various hospitality settings and situations;
  • develop lesson plans and resources to cater for the various communication channels and modes used in the hospitality industry.

Knowledge 

  • Critically evaluate the core apects of verbal communcation which are key for the successful operation of the Hospitality industry;
  • Identify different approaches of non-verbal communication when dealing with internal and external customers within the Hospitality industry:
  • Outline the key components of Cross-cultural communication and identify the best way how to adopt practices which promote better communication between individuals of different cultures:

Skills

  • Assess the methods of how a message can be properly conveyed and the corresponding affects this might have on the overall Hospitality product;
  • Evaluate the effectiveness of adequate procedures of how to negotiate prices and assess the the affects this may have on the increase of sales through proper communication skills.
  • Comprehend the importance of understanding different cultures within the context of Hospitality service provision.

 

Assessment Methods

This module will be assessed through: Individual Assignment and Presentation.

Suggested Readings

Core Reading List

  1. Corday, J., Communication Skills. Clanrye International.
  2. Lolli, J.C., 2013. Interpersonal communication skills and the young hospitality leader: Are they prepared? International journal of hospitality management32, pp.295-298.
  3. Spiteri, J.2011. Access for All: Desing Guidelines. National Commission for Persons with Disability.
  4. Verma, R. Hollis, B., The Intersection of Hospitality and Healthcare: Exploring Common Areas of Service Quality, Human Resources, and Marketing.

Supplementary Reading List

  1. Christou, E., Sigala, M., Gretzel, U., 2016. Social Media in Travel, Tourism and Hospitality: Theory, Practice and Cases. Taylor & Francis Group.
  2. Sotiriadis, M., 2018. The Emerald Handbook of Entrepreneurship in Toursim, Travel and Hospitality: Skill for Succesful Ventures. Emerald Publishing Ventures
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